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Title
Text copied to clipboard!Integrated Marketing Specialist
Description
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We are looking for an Integrated Marketing Specialist to join our team and lead the overall marketing strategy of the company. The ideal candidate will have experience in various aspects of marketing, including digital marketing, brand management, market analysis, and campaign management. This role requires strategic thinking, creativity, and the ability to work in a dynamic environment.
As an Integrated Marketing Specialist, you will be responsible for developing and implementing marketing plans that increase brand awareness, attract new customers, and retain existing ones. You will work closely with sales, product development, and customer service teams to ensure alignment and effectiveness across all marketing activities.
Your main tasks will include market and competitor analysis, content creation for various channels, managing advertising campaigns, optimizing the website and social media, and measuring the effectiveness of marketing initiatives through key performance indicators (KPIs). You will also participate in organizing events, PR activities, and partnerships with external agencies.
The successful candidate will possess excellent communication skills, analytical thinking, and the ability to manage multiple projects simultaneously. We expect you to be familiar with the latest marketing trends and technologies, as well as have experience with tools such as Google Analytics, CRM systems, and marketing automation platforms.
If you are a motivated professional eager to contribute to the growth of an innovative company, we look forward to your application.
Responsibilities
Text copied to clipboard!- Develop and execute marketing strategies
- Analyze market and competitive landscape
- Manage digital and offline campaigns
- Create and optimize content for various channels
- Coordinate with internal and external teams
- Measure and analyze campaign results
- Manage marketing budget
- Maintain corporate identity
- Organize events and PR activities
- Use marketing tools and platforms
Requirements
Text copied to clipboard!- Bachelor’s degree in Marketing, Communications, or related field
- Minimum 3 years of experience in a marketing role
- Experience with digital marketing and SEO
- Proficiency in Google Analytics and CRM systems
- Excellent communication and presentation skills
- Creativity and strategic thinking
- Ability to work under pressure and meet deadlines
- Good command of English
- Project management experience
- Willingness to learn and grow
Potential interview questions
Text copied to clipboard!- What is your experience with digital marketing?
- Can you provide an example of a successful marketing campaign you led?
- What tools do you use to analyze marketing performance?
- How do you approach creating a marketing strategy?
- How do you manage multiple projects at once?
- What are your strengths as a marketing specialist?
- What motivates you in this profession?
- What are your expectations for this role?
- What do you know about our company?
- What are your long-term career goals?
